저자의 연구 키워드

저자의 연구 키워드

#가치공동창출

#공동가치창출

#관계마케팅

#관계편익

#기술통계분석

#능동자원

#마케팅믹스

#비즈니스 모델

#사회적경제

#사회적기업

#생협 커뮤니티

#서비스중심논리

#서비스중심논리(SDL)

#소비자 참여

#소비자생활협동조합

#소비자협동조합

#소상공인협동조합

#소상공인협동조합 교육프로그램

#소상공인협업화사업

#수동자원

#연구동향

#유형화

#윤리적 소비

#윤리적소비

#윤리적소비 구매 갭

#윤리적소비 구매의도

#윤리적소비 태도

#자원기반관점

#장기관계지향성

#전략적 제휴형 협동조합

#전환장벽

#조합원 참여

#조합원 활동가

#중소기업협동조합

#참여동기

#프랜차이즈형 협동조합

#프리랜서형 협동조합

#협동조합

#협동조합 비즈니스 모델의 구성요소

#협동조합 유형

#협동조합의 특성

#Brand Community Identification

#Brand Image

#Brand Knowledge

#Business Model

#Business Model Canvas

#Business Models

#Characteristics of Cooperatives

#Components of Cooperative Business Models

#Consumer co-operative

#Consumer cooperatives

#Consumer Co-operatives

#Consumer Cooperatives Community

#Content analysis

#Control

#Co-Operatives

#Descriptive Statistic Analysis

#Entrepreneur Co-operative

#Entrepreneur Co-operative Value Proposition Type

#Ethical Consumption

#Ethical Consumption Attitude

#Ethical Purchase Gap

#Franchise Cooperative

#Freelancer Co-operative

#GDM(Ground Delphi Method)

#GDM(Grounded Delphi Method)

#Long-term Relationship Orientation

#Marketing Mix

#Media coverage

#Member Activist

#Operand Resources

#Operant Resources

#Participation Motive

#RBV

#Relationship Benefits

#Relationship Marketing

#Research Trend

#SDL(Service Dominant Logic)

#SM Cooperatives

#Small Business Collaborative Work

#Small Business Cooperative

#Social Economy

#Social Enterprise

#Strategic Alliance Cooperative

#Switching Barriers

#Text mining

#The Education Program for Small Business Cooperative

#Topic modeling

#Types of Cooperatives

#Typology

#VCC(Value Co-Creation)