저자의 연구 키워드

저자의 연구 키워드

#관람 의도

#권력거리 신념

#단순노출효과

#대학스포츠

#리더-구성원 교환관계

#명시적 기억

#미디어 시청 의도

#보호동기이론

#사회적 고립

#사회적 시청

#스포츠 방송

#스폰서십

#시각적 주의도

#아이트래커

#암묵적 기억

#오센틱 리더십

#올림픽

#이용과 충족이론

#정교화가능성모델

#조직몰입

#코로나19

#A board

#A보드

#Anxiety

#Arousal

#athleisure

#Athleisure apparel

#Authentic leadership

#Autocratic Behavior

#body image

#brand architecture

#brand loyalty

#Corona Blue

#COVID-19

#Depression

#Digital literacy

#Elaboration Likelihood Model

#eWOM

#Explicit Memory

#Eye Tracker

#Gender

#Generation Z

#Gift giving

#ICT

#Implicit Memory

#influencer

#Influencer advertising

#Influencer marketing

#Instagram

#Involvement

#Korean professional baseball

#LMX

#Loneliness

#Luxury goods

#Luxury sport apparel

#Luxury sportswear

#Marital status

#media intention

#Mega Sports event

#Mere Exposure Effect

#Millennials

#MZ generation

#Narcissism

#Need for Uniqueness

#Nostalgia

#Olympics

#Online comment tendency

#Online sports ticket

#Organizational commitment

#Perceived Isolation

#Perfectionistic self-presentation

#Personal Training

#Physiopsychological Measure

#Power

#Power distance belief

#protection motivation theory

#psychological persistence model

#Second Media

#Self esteem

#SNS

#Social consumption value

#Social exclusion

#Social isolation

#social media

#Social Network Society

#Social Physique Anxiety

#Social viewing

#spectators’ intention

#sport star

#Sports apparel

#Sports athlete fanship

#sports broadcasting

#Sports media

#Sports star marketing

#Suicide intention

#Technology acceptance model

#University athletics

#use and gratification theory

#Uses and gratification

#Uses and Gratification Theory

#viewing behavior

#viewing motivation

#Visual Attention