지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
오류제보하기
This study discussed the characteristics of environment-friendly design and marketing as shown in our contemporary fashions. The findings were as follows :
First, naturalism is often characterized mainly by natural and cozy silhouette, color is the ecology color in the nature like sea, forest, sky, earth, and natural materials are much favored that have keyword of ecology, the concept of secondary skin. Primitivism is characterized mainly by introducing unbound creation and return to nature into folk costumes, ethnic inherent colors, fabrics, patterns, accessories and the like so that it could find out certain original values from primitive and native images. On the other hand, recyclism came to underscore moral values like healthcare and environmental conservation beyond material aspects of abundance in life. In such context, there have been a series of exhibitions that displayed reusable knit works, patchwork-like styles and grunge looks.
Secondly, In the aspect of products, it was also remarkable that environment- friendly goods that could help improve natural resource conservation, consumers' healthcare, recycling and reuse, reparability, endurance and safety even in incineration have been popularized into all fields including women's and men's costumes, casual and sundries as well as sportswear, which is deeply associated with well-being industry. Finally, in the aspect of marketing strategy, it was found that many companies focused on expressing environmental effects of product or their own environment-friendliness and thereby making clear the image of company fully committed to the responsibility for environmental conservation.
First, naturalism is often characterized mainly by natural and cozy silhouette, color is the ecology color in the nature like sea, forest, sky, earth, and natural materials are much favored that have keyword of ecology, the concept of secondary skin. Primitivism is characterized mainly by introducing unbound creation and return to nature into folk costumes, ethnic inherent colors, fabrics, patterns, accessories and the like so that it could find out certain original values from primitive and native images. On the other hand, recyclism came to underscore moral values like healthcare and environmental conservation beyond material aspects of abundance in life. In such context, there have been a series of exhibitions that displayed reusable knit works, patchwork-like styles and grunge looks.
Secondly, In the aspect of products, it was also remarkable that environment- friendly goods that could help improve natural resource conservation, consumers' healthcare, recycling and reuse, reparability, endurance and safety even in incineration have been popularized into all fields including women's and men's costumes, casual and sundries as well as sportswear, which is deeply associated with well-being industry. Finally, in the aspect of marketing strategy, it was found that many companies focused on expressing environmental effects of product or their own environment-friendliness and thereby making clear the image of company fully committed to the responsibility for environmental conservation.
목차
〈Abstract〉
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 결론
참고문헌
참고문헌 (19)
참고문헌 신청
[학술지(정기간행물)] - / 1996 / 현대패션에 표현된 에코로지에 관한 연구 (30) : 227 ~ 237
[학술지(정기간행물)] - / 1998 / 패션에 표현된 환경친화적 디자인 특성 1990년대 이후의 국내 디자이너 작품을 중심으로 6 (2) : 163 ~ 180
[학술지(정기간행물)] - / 1999 / 1990년대 초반 복식유행에 나타난 에콜로지 이미지 23 (2) : 296 ~ 306
[학술지(정기간행물)] - / 1999 / 환경보호관심도가 환경보호적 의복구매행동에 미치는 영향 23 (8) : 1182 ~ 1193
[학술지(정기간행물)] - / 2000 / 그린패션제품에 대한 소비자의 인지도와 행위적 특성분석 50 (1) : 145 ~ 159
[학술지(정기간행물)] - / 1998 / 패션에 표현된 환경친화적 디자인 특성 1990년대 이후의 국내 디자이너 작품을 중심으로 6 (2) : 163 ~ 180
[학술지(정기간행물)] - / 1999 / 1990년대 초반 복식유행에 나타난 에콜로지 이미지 23 (2) : 296 ~ 306
[학술지(정기간행물)] - / 1999 / 환경보호관심도가 환경보호적 의복구매행동에 미치는 영향 23 (8) : 1182 ~ 1193
[학술지(정기간행물)] - / 2000 / 그린패션제품에 대한 소비자의 인지도와 행위적 특성분석 50 (1) : 145 ~ 159
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UCI(KEPA) : I410-ECN-0101-2009-592-015138534