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초록· 키워드
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This study looks into the change in business strategies of Korean firms under the inauguration of FTA system, which was in earnest launched on April 1, 2004, with strategic responses to challenges of multinationals from within the areas and offshore areas facing the sweeping liberalization of trade after lapsing more than 3 year-period from the first FTA with Chile. The purpose of study is to verify that the performances of Korea firms have been positively changed by the strategic responses to the proliferation of FTAs followed after the FTA between Korea and Chile. In addition, the study is to compare and analyze how Korean multinationals, conglomerates and small and medium enterprises cope with global competitions strategically.
From the verification for the suitability of the study model through Structural Equation Modeling(SEM), it is estimated that the study model is suited to the purpose of the study according to the verifying results via the suitability index of a study model on whole corporations. In terms of the whole corporations, factors that affect an FTA have a positive effect on Industry Attractiveness and Business Strength. In terms of individual company, in the mean time, the Business Strength of each enterprise has an effect on strategic responses of individual firm. On top of it, the study model showed that the study model is more suited to large companies than SMEs since all paths have also significances and meanings. Also, in case of the strategic countermeasures of SMEs, it was proved that these strategic responses of SMEs depend on the Business Strength of individual company rather than the valuation by the market.
In conclusion, the state of strategic responses of Korean enterprises followed by the proliferation of FTA in Korea are able to be summarized as followings: Firstly under the proliferation of FTA, Korean companies have strategically responded so as to achieve the positive results of their businesses after the inauguration of the FTA system since April 1, 2004. Secondly, Korean large corporations including multinational corporations dealt with this changes of business environments by comprehensively considering both the changes in the business environments (Industry Attractiveness) and their businesses strengths, while SMEs have positively responded to the changes of business environments on the basis of their Business Strengths rather than the changes in the market. Thirdly, the business strategies of Korean multinational corporations did not change much even after the inauguration of the FTA system, due to the fact that they had already started a global business strategy be-fore the spread of FTAs. Lastly, Korean enterprises, no matter what the specific industry they are or the scale of their business, have actively done strategic responses to the changes of business environments followed by the proliferation of FTA in same way and manner.
From the verification for the suitability of the study model through Structural Equation Modeling(SEM), it is estimated that the study model is suited to the purpose of the study according to the verifying results via the suitability index of a study model on whole corporations. In terms of the whole corporations, factors that affect an FTA have a positive effect on Industry Attractiveness and Business Strength. In terms of individual company, in the mean time, the Business Strength of each enterprise has an effect on strategic responses of individual firm. On top of it, the study model showed that the study model is more suited to large companies than SMEs since all paths have also significances and meanings. Also, in case of the strategic countermeasures of SMEs, it was proved that these strategic responses of SMEs depend on the Business Strength of individual company rather than the valuation by the market.
In conclusion, the state of strategic responses of Korean enterprises followed by the proliferation of FTA in Korea are able to be summarized as followings: Firstly under the proliferation of FTA, Korean companies have strategically responded so as to achieve the positive results of their businesses after the inauguration of the FTA system since April 1, 2004. Secondly, Korean large corporations including multinational corporations dealt with this changes of business environments by comprehensively considering both the changes in the business environments (Industry Attractiveness) and their businesses strengths, while SMEs have positively responded to the changes of business environments on the basis of their Business Strengths rather than the changes in the market. Thirdly, the business strategies of Korean multinational corporations did not change much even after the inauguration of the FTA system, due to the fact that they had already started a global business strategy be-fore the spread of FTAs. Lastly, Korean enterprises, no matter what the specific industry they are or the scale of their business, have actively done strategic responses to the changes of business environments followed by the proliferation of FTA in same way and manner.
목차
Ⅰ. 서론
Ⅱ. 자유무역협정 확산의 영향
Ⅲ. 이론적 배경 및 선행연구 고찰
Ⅳ. 연구모형
Ⅴ. 실증 분석
Ⅵ. 결론
참고문헌
Abstract
참고문헌 (0)
참고문헌 신청함께 읽어보면 좋을 논문
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Business Use of FTAs in Korea
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UCI(KEPA) : I410-ECN-0101-2010-326-002848924