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논문 기본 정보

자료유형
학술저널
저자정보
장명희 (한국해양대학교)
저널정보
한국인터넷전자상거래학회 인터넷전자상거래연구 인터넷전자상거래연구 제12권 제2호
발행연도
2012.6
수록면
21 - 44 (24page)

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초록· 키워드

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A number of business organizations, both at home and abroad, are encouraging employees to use smartphone in their accelerated efforts to enhance productivity and efficiency. It is especially in the business sector of shipping & port companies that adopting the new IT device is quickly spreading. The purpose of the present study is to find out, through a TAM-based analysis, the factors affecting the utilization of the IT tool in the employees" working environments of shipping & port companies. In order to achieve this research goal, a survey was conducted with smartphone-users, a group of personnel working in such areas as logistics and shipping & port management, where the usage of smartphone has almost become an indispensible daily necessity. As for research variables, self-efficacy and subjective norm were selected as two predisposing factors for perceived-easy of use and perceived-enjoyment, and perceived-usefulness and intention to use were included among the variables as well. A total of 214 questions were selected and used for testing the hypotheses.
The research results are as follows: First, subjective norm and self-efficacy turned out to have positive influences on perceived-easy of use and perceived-enjoyment. Second, perceived-easy of use and perceived-enjoyment had a positive influence on perceived-usefulness. Finally, the perceived-usefulness showed a positive influence on intention to use.

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Abstract
Ⅰ. 서론
Ⅱ. 문헌연구
Ⅲ. 연구모형 및 가설설정
Ⅳ. 실증분석 및 결과
Ⅴ. 시사점 및 결론
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UCI(KEPA) : I410-ECN-0101-2013-326-002583162