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논문 기본 정보

자료유형
학술저널
저자정보
서정희 (울산대학교)
저널정보
한국생활과학회 한국생활과학회지 한국생활과학회지 제20권 제2호
발행연도
2011.4
수록면
365 - 376 (12page)

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표지
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연구주제
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연구배경
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연구방법
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연구결과
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초록· 키워드

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This paper measured elderly consumers" perceptions of purchasing problems, and classified elderly consumers into 5 categories of purchasing problems using cluster analysis, and analyzed the relationships between the elderly consumers" perception type, socio economic variables, activities of daily living, and activities of healthy living. The data was collected from 500 elderly consumers in Ulsan Metropolitan City. Three clusters were extracted. 56.4% of the sample was included in "redress and contract problems group", and 22.6% of the sample was included in "less perception of purchasing problems group, and 21.0% of the sample was included in "the perception of strong purchasing problems group. The elderly consumers" perception type of purchasing problems were related with socio-economic variables such as sex, existence of a spouse, the number of family living together, the number of children, education, the average monthly household income and allowance, activities of daily living, and activities of healthy living. The redress and contract problems group was found to be of midium level in socio-economic and health status, and included more females and less spouselessness. The perception of less purchasing problems group was found to be the highest level in socio-economic status, and included more males and less spouselessness. The perception of strong purchasing problems group was found to be at the lowest level of socio-economic status.

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Abstract
Ⅰ. 서론
Ⅱ. 관련연구의 고찰
Ⅲ. 연구문제
Ⅳ. 연구방법
Ⅴ. 연구결과 및 논의
Ⅵ. 결론
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UCI(KEPA) : I410-ECN-0101-2015-500-001014364