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Subject

A Study on the Important factors of Apartment purchase decision for Houseless leaseholder
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무주택 임차인을 위한 아파트 구매의사결정 중요요인에 관한 연구

논문 기본 정보

Type
Academic journal
Author
Lee, Jae-Seung (서울벤처대학원대학교) Choi, Min-Seub (서울벤처대학원대학교)
Journal
Residential Environment Institute Of Korea RESIDENTIAL ENVIRONMENT : JOURNAL OF THE RESIDENTIAL ENVIRONMENT INSTITUTE OF KOREA Vol.12 No.3 KCI Accredited Journals
Published
2014.9
Pages
241 - 256 (16page)

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A Study on the Important factors of Apartment purchase decision for Houseless leaseholder
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Abstract· Keywords

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The purpose of this study is to explore important factors of apartment purchase decision for houseless leaseholder
This study attempted to deduct and analyze important factors for apartment purchase decision among realty value, residential life value, economic value. Moreover, this study attempted to conduct the analysis using the general statistical processing method based on the demographical data obtained from the questionnaire research on the basis of the understanding that the identity of the specialist is ambiguous when AHP is used under the purchase decision factors of apartments. And it attempted to analyze the cross-tabs of demographical characteristics by professional group to make an in-depth understanding of the specific contents. Finally, This study was made to find out the degree of the importance through the case revealed that the apartment purchase decision.
The results of the study are as follows
First, it was found that the environmental, social and purchase value is most important among the apartment purchase decision factors.
Second, it was found that environmental and purchase value is more important factors of purchase decision as the more work experience professional group.
Last, it was distinguished from important factors of purchase decision is different among the work experience about apartments.

Contents

Abstract
Ⅰ. 서론
Ⅱ. 이론적 고찰
Ⅲ. AHP분석모형의 설계와 구성
Ⅳ. 실증분석
Ⅴ. 결론
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UCI(KEPA) : I410-ECN-0101-2015-590-002878644