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자료유형
학술저널
저자정보
Lorynn Divita (Baylor University)
저널정보
한국복식학회 International Journal of Costume and Fashion International Journal of Costume and Fashion Vol.16 No.1
발행연도
2016.6
수록면
71 - 85 (15page)
DOI
10.7233/ijcf.2016.16.1.071

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Since their emergence in the 1960s, music festivals have attracted young people the world over with similar tastes, attitudes and styles. Now a worldwide phenomenon, music festivals such as Glastonbury in England, Primavera Sound in Barcelona, Spain and Pentaport Rock Festival in Incheon, South Korea draw hundreds of thousands of attendees from around the world and have become a major event not only for music fans, but for trend forecasters who now chronicle what has come to be known as “festival fashion”, which has several distinctive style markers. This paper provides a historical background of festival fashion, examines the phenomenon using fashion theory and discusses the controversies facing the music festival and festival fashion, in particular the role that sponsorship from major corporations currently plays as advertisers who want to get their products into the hands of influential festival attendees and allegations of cultural appropriation on the part of attendees. In conclusion, the future of music festivals and festival fashion as a category is examined.

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Abstract
Introduction
Festival Fashion
Interpreting Festival Fashion Through Theoretical Frameworks
Festival Fashion Criticisms and Controversy
Conclusion: The Future of Festival Fashion
References

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