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논문 기본 정보

자료유형
학술저널
저자정보
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한국호텔관광학회 호텔관광연구 호텔관광연구 제12권 제4호 (통권 제39권)
발행연도
2010.12
수록면
53 - 63 (11page)

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This paper is to 1) investigate how motivation volunteer tourism give effect on environmental attitude, 2) suggest some guideline for promotion in volunteer tourism. The questionnaires are distributed 308, then used for data analysis 166. The findings are summed up as follows; It was showed that motivation volunteer tourism had high significant in environmental attitude. First, 2 motivation factors which are ``self-attaintment``, ``social duties`` gave effects in ``ethics awareness``. Second, ``self-attaintment``, ``social duties``, and ``using leisure`` motivation factors gave effects regional familiar. Third, ``self-attaintment`` and ``using leisure`` motivation factors had significant in natural-oriented environmental behavior. Last, ``self-attaintment`` gave effect ``sense of participate``. The implications are showed; First, it would be need for natural-oriented travel products. Second, social program and vacation policy of company would be connected with education program. Third, Ecological education and environmental ethics would be used as contents of experimental education beyond environmental knowledge. Last, Environmental watchman chosen through volunteer certification center and company which give effort all social responsibility would be raised high sense of participation with various benefits.

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