지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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This study aims to find out the effect of corporate social responsibility(CSR) by travel agencies to their employees at the aspect of working attitude toward both of organizational trust and organizational commitment. By doing that, this study also tries to find the way for ethical management and organizational management by corporate, which are followed by the execution of corporate social responsibility by travel agencies in future. The study results through empirical analysis are as follows: Firstly, from corporate social responsibility(CSR) by travel agencies, factors of legal and ethical responsibilities affect significantly to organizational trust. But economical responsibility and charitable responsibility don’t affect significantly to organizational trust. So, they are rejected. Secondly, from corporate social responsibility(CSR) by travel agencies, factors of economical responsibility, legal and ethical responsibilities and charitable responsibility affect significantly to organizational commitment. Thirdly, from organizational trust by travel agencies, organizational commitment has significant effects. Based on the study results, operational(or working leveled) plans about corporate social responsibility(CSR) by travel agencies are as follows: Firstly, in the past, corporate social responsibility (CSR) by travel agencies was carried out mainly by management hierarchy and regarded just as extension of work for companies. Also, employees felt pressed because social responsibility was carried out together with their work. Accordingly, they recognized it negatively. Therefore, through sharing education and information about social responsi bility with employees continuously, they could be made to recognize it positively. Secondly, as corporate social responsibility(CSR) by travel agencies affects positively to employees’ organizational trust, their organizational commitments have been improved. But corporate social responsibility(CSR) by travel agencies is an essential action required at the process of medium and long term development of corporate rather than it is just passive social responsibility which is executed by the request of time. Like this, as corporate social responsibility(CSR) by travel agencies affects positively employees’ organizational trust and organizational commitment in general, travel agencies should make efforts to encourage social responsibility(CSR), induce employees’ participation, etc.
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참고문헌 (38)
참고문헌 신청
/ 2011 / 한국관광신문 2011년 7월 22일, 2013년 3월 2일
Acosta, H. / 2012 / How Organizational Practices Predict Team Work Engagement; The Role of Organizational Trust. / Ciencia and Trabajo 14 : 7 ~ 15
Allen, N. / 1996 / Affective. Continuance. and Normative Commitment to the Organization; An Examination of Construct Validity / Journal of Vocational Behavior 49 (3) : 252 ~
Blindheim, T / 2010 / A reinterpretation of the principles of CSR; a pragmatic approach / Corporate Social Responsibility & Environmental Management 17 (2) : 107 ~ 117
Brammer, S. / 2007 / The contribution of corporation social responsibility to organizational commitment / International Journal of Human Resource Management 18 (10) : 701 ~
Acosta, H. / 2012 / How Organizational Practices Predict Team Work Engagement; The Role of Organizational Trust. / Ciencia and Trabajo 14 : 7 ~ 15
Allen, N. / 1996 / Affective. Continuance. and Normative Commitment to the Organization; An Examination of Construct Validity / Journal of Vocational Behavior 49 (3) : 252 ~
Blindheim, T / 2010 / A reinterpretation of the principles of CSR; a pragmatic approach / Corporate Social Responsibility & Environmental Management 17 (2) : 107 ~ 117
Brammer, S. / 2007 / The contribution of corporation social responsibility to organizational commitment / International Journal of Human Resource Management 18 (10) : 701 ~
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