지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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Win-win growth between large companies and small and medium enterprises (SMEs) become a critical encomic and social issue in Korea. Korea government has been attempted to establish strong policy to build right win-win relationship between large companies and SMEs. Along with this strong drive from Korea government, a variety of strategies that enhance win-win relationships between large companies and SMEs have been adopted. Win-win growth policy is expected to provide positive impact on sustainable competitive advantage of firms. Therefore, many studies have focused on the win-win growth policy success factors, type of the policy, and the results of the policy. Although there is much literature on the win-win growth policy, the effects of win-win policy on firm value is not well understood. We addressed this issue by exploring how win-win growth policy influences a firm’s market value using event study methodology. We evaluated the cumulative abnormal returns for win-win growth policy announced by Korean large firms from 2004 to 2012. The results of this study insisted that the announcements of win-win growth policy show negative impact on firm’s market value, which is not consistent with previous studies. The findings of this study offer insights that may help government policy makers and managers to revise their policy for better outcomes of their win-win growth policy.
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참고문헌 (31)
참고문헌 신청
Brews, P. / 2007 / Strategic Planning in Unstable Environments / Long Range Planning 40 (1) : 64 ~ 83
Campbell, J. Y. / 1997 / The Econometrics of financial markets / Princeton University Press
Carroll, A.B. / 1991 / The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders / Business Horizons 34 (4) : 39 ~ 48
Dolley, J. C. / 1933 / Characteristics and Procedure of Common Stock Split-Ups / Harvard Business Review 11 (3) : 316 ~ 326
Fama, E. / 1969 / The Adjustment of Stock Price of New Information / International Economic Review 10 (1) : 1 ~ 21
Campbell, J. Y. / 1997 / The Econometrics of financial markets / Princeton University Press
Carroll, A.B. / 1991 / The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders / Business Horizons 34 (4) : 39 ~ 48
Dolley, J. C. / 1933 / Characteristics and Procedure of Common Stock Split-Ups / Harvard Business Review 11 (3) : 316 ~ 326
Fama, E. / 1969 / The Adjustment of Stock Price of New Information / International Economic Review 10 (1) : 1 ~ 21
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