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자료유형
학술저널
저자정보
저널정보
한국국제상학회 국제상학 국제상학 제24권 제2호
발행연도
2009.1
수록면
65 - 86 (22page)

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The purpose of this paper is to analyze Korea's Freight Forwarders' diversification-level and research the determinant factors for diversification and economic success. Determinant factors for diversification are not only of the existing and target industry but any retention resources as well. Success is divided into financial success and non-financial success. In terms of retention resources, three factors (management, service, and financial resources) have a great impact on diversification in statistical analysis. It shows that the level of diversification is heavily related to important results. Diversification has a positive effect on the outcome of freight forwarding industry. Therefore, the international freight forwarding business needs to diversify its related businesses, which can lead to synergy with the existing industry, by thorough study about what they have as resources. In conclusion, this study made it clear that bringing professionals and manpower and providing customers with a variety of services in the field of logistics are the most important goals for successful freight businesses.

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