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Subject

Analyses on the Relationship Between SNS use and Media use time using Structural Equation Modeling
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SNS이용과 미디어 이용시간 간의 관계 분석 : 이용제한 및 대안활동을 매개변인으로

논문 기본 정보

Type
Academic journal
Author
Ju-Kyoung Kim (서울특별시 여성가족재단) Seong-Hee Lee (한국정보화진흥원)
Journal
The Korea Contents Society JOURNAL OF THE KOREA CONTENTS ASSOCIATION Vol.14 No.7 KCI Accredited Journals
Published
2014.7
Pages
395 - 406 (12page)

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Analyses on the Relationship Between SNS use and Media use time using Structural Equation Modeling
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Abstract· Keywords

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This research observes how an adolescent’s usage of social network services is related with media use time, and also tries to verify how a parent’s participation in acting to limit usage time serves as a mediating effect. For this analysis, data from The Korean Information Society Development Institute [Korea Media Panel Research] was used, being a survey conducted on 1,572 students from primary to secondary and high schools nationwide. The subjects’ gender in the final analysis was 818 male students and 754 female students. In addition, primary school students consisted of 672 individuals, 416 were from secondary and 484 from high schools. To verify the appropriateness of the model proposed in this research, analyzed through the structural equation, using social network services(SNS) was not shown to have an effect on media usage time. However, there was an indirect effect from the use of alternative activities. In addition, the parent’s limitation of usage showed no effect on media use time. This research attempts to identify the reasons why parents’ limiting the usage time, along with alternative activities, do not have any significant effect in reducing media usage time in this era of smart media evolution. Further, this research hopes to suggest meaningful and political implications for the nation and society to understand and resolve media addiction.

Contents

요약
Abstract
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구방법
Ⅳ. 결론 및 제언
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UCI(KEPA) : I410-ECN-0101-2015-004-002508579