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논문 기본 정보

자료유형
학술저널
저자정보
저널정보
한국사회체육학회 한국사회체육학회지 한국사회체육학회지 제56권 제1호
발행연도
2014.5
수록면
499 - 513 (15page)
DOI
10.51979/KSSLS.2014.05.56.499

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초록· 키워드

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The purpose of this study was to examine the difference between the perception of users` expectation and satisfaction about Solmaru trail in the Ulsan city using IPA(importance-performance analysis) and to investigate the relationship between user`s satisfaction, community attachment, and trust in local government. The results were as follows. First, as a result of the comparative analysis of IPA by 4 different trail sections of Solmaru trail (Mt. Sinsun-san section, Ulsan Grand Park section, Mt. Samho-san section and Mt. Nam-san section)s, there were significant differences between the perception of users` importance and its satisfaction in the selection attributes. The IPA grids have illustrated that the priority attributes fell into the ‘concentrate here’ quadrant; pedestrian passage, cleanliness, and lights at night in Mt. Sinsun-san section; tourist signs, lights at night, and parking space in Ulsan Grand Park section; tourist information center, tourist signs, guide map, pedestrian safety, and cleanliness, and lights at night in Mt. Samho-san section; and tourist signs, guide map, pedestrian passage, and lights at night in Mt. Nam-san section. These findings can assist practitioners to improve Solmaru trail service quality and users` satisfaction. Second, Solmaru trail users` satisfaction had a significantly positive effect on community attachment. Third, Users` satisfaction had a significantly positive effect on trust in local government. Finally, Users` community attachment had a significantly positive effect on trust in local government.

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