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논문 기본 정보

자료유형
학술저널
저자정보
조예진 (예원예술대학교)
저널정보
한국사회체육학회 한국사회체육학회지 한국사회체육학회지 제59권 제1호
발행연도
2015.2
수록면
337 - 349 (13page)
DOI
10.51979/KSSLS.2015.02.59.337

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초록· 키워드

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The purpose of this study was to investigate causal relationships among degree of participation, participation constraints, and satisfaction of dancesport participants. Dancesport participants from 6 dancesport facilities in Seoul metropolitan and Kyunggi area were selected as a study population by using convenient sampling method. A total of 414 (81.4%) questionnaires analyzed using SPSS win ver. 17.0 and descriptive statistics, ANOVA, and multiple regression analyses were performed. The specific study results are as follows.
First, information deficiency was significantly higher in low group of participation period and frequency than high group of participation period and frequency(p<.001). Second, because facilities and lack of body and mind variables has a negative effect on participants’ satisfaction, it is necessary to diversify host of program management and to improve program environment.
The following is the marketing strategies of dancesport programs and facilities based on the study results. First, a public relation program that reveals the value and positive functions of dancesport should be developed because dance participants can be affected by the lack of attention and information according to participation period and frequency. Second, various program operators should be involved and the programs of the public facilities should be improved due to fact that participation constraints have a negative impact on satisfaction.

목차

Ⅰ. 서론
Ⅱ. 연구방법
Ⅲ. 결과
Ⅳ. 논의
Ⅴ. 결론 및 제언
참고문헌
ABSTRACT

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