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Subject

The Effective Value of Learning Activities to Experience the Korean Traditional Dance Theme Park : Using Contingent Valuation Method (CVM)
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한국 전통춤 테마파크 체험학습 활동의 효용가치: 조건부가치평가법(CVM)의 적용

논문 기본 정보

Type
Academic journal
Author
Ji-Young Yoo (한국체육대학교) Woo-Kyung Kim (안양대학교)
Journal
The Korean Entertainment Industry Association Journal of the Korea Entertainment Industry Association Vol.11 No.8 KCI Accredited Journals
Published
2017.12
Pages
197 - 205 (9page)
DOI
10.21184/jkeia.2017.12.11.8.197

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The Effective Value of Learning Activities to Experience the Korean Traditional Dance Theme Park : Using Contingent Valuation Method (CVM)
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Learning from field experience associated with Korean traditional dance is equipped with high educational value in having experience for history and culture as students can look into the history and art of Korea and also the lives of our ancestors in the past. The purpose of this study is to apply the Contingent Valuation Method (CVM) and virtually form a Korean traditional dance theme park where people can watch performances and perform all sorts of experiential learning activities and then estimate the effective value of experiential learning activities performed there. With the survey to 380 adults aged 20 or older residing in Korea, this researcher estimated the WTP about the one-time admission fee for children to enter the Korean traditional dance theme park. For the questionnaire to conduct CVM analysis, double-bounded dichotomous choice was adopted, and firstly suggested amounts were from 10,000 won to 50,000 won with 10,000 won as the unit. According to the results, the one-time admission fee (WTP) has been calculated as 15,732 won. In other words, it incurs the effective value of about 16,000 won per individual.

Contents

ABSTRACT
I. 서론
II. 한국 전통춤의 인문학적 가치
III. 연구방법
Ⅳ. 연구결과
Ⅴ. 결론 및 시사점
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UCI(KEPA) : I410-ECN-0101-2018-691-001682057