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Sentiment Analysis of Olympic Taekwondo using Social Big Data
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소셜 빅데이터를 활용한 올림픽 태권도 감성분석

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Type
Academic journal
Author
Journal
국기원 태권도연구소 국기원태권도연구 국기원태권도연구 제9권 제1호 KCI Accredited Journals
Published
2018.1
Pages
161 - 175 (15page)

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Sentiment Analysis of Olympic Taekwondo using Social Big Data
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The purpose of this study was to examine the positive and negative feelings of Taekwondo in the past Olympics by using social big data analysis. For this blogs, cafes, intellectuals(tips), news, and web documents provided by Naver and Daum were selected as analysis channels. The main Keywords for searching big data data were ‘Olympic / Taekwondo’. The analysis period of the data was limited to 2 months after for the 2004, 2008, 2012, and 2016 Olympic Games opening month. Data collection and analysis were conducted through text mining and sentiment analysis through the social matrix program textom. First, keywords related to positive emotions for the 2004 Athens <good>, <interest>, <interesting>, <expectation>, <popularity>. On the contrary, keywords related to negative emotions were such as <exit>, <sadness>, <no fun>, <crisis>, <frustration>. Second, keywords related to positive emotions for the 2008 Beijing Olympic/Taekwondo <good>, <best>, <interesting>, <impression>, <support> On the contrary, keywords related to negative emotions were such as <assault>, <exclusion>, <depression>, <crisis>, <not interesting>. Third, keywords related to positive emotions for the 2012 London <good>, <support>, <expectation>, <fun>, <best>. On the contrary, keywords related to negative emotions were such as <controversy>, <nosh>, <ridicule>, <exclusion>, <depression>. Fourth, keywords related to positive emotions for the 2016 Rio Olympic/Taekwondo were <good>, <cheer>, <fun>, <enthusiast item>, <success>. On the contrary, keywords related to negative emotions were such as <exit>, <sadness>, <frustration>, <impact>, <no fun>.
#Olympic #Taekwondo #Big data #Sentiment analysis

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곽애영 / 2014 / 한국 태권도 시범단 프로그램의 변천과 의미 / 한국체육사학회지 19(4):121~137 dbpia 구범준 / 2017 / 태권도의 올림픽 영구 종목화를 위한 방안 연구 / 무예연구 11(2):63~82 dbpia 김건아 / 2017 / 빅 데이터를 이용한 제품디자인의 감성반응 분석 - 스마트폰을 대상으로 - / 한국과학예술융합학회 27:31~48 dbpia 김민수 / 2017 / 소셜 빅데이터를 활용한 스포츠산업 지원 사업 수요분석 / 한국스포츠산업경영학회지 22(2):45~66 dbpia 김상천 / 2015 / 격동기 세계태권도선수권대회 참가 구술사 -제4, 5회 세계태권도선수권대회를 중심으로- / 한국체육사학회지 20(4):65~77 dbpia

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