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Consumer Problems and Consumer Education Plan in Informationized Society(I) The recognition of consumer problems and related variables in infromationized society
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정보화사회의 소비자문제와 교육방안(I) 정보화와 관련된 소비자문제 인식과 영향요인 연구

논문 기본 정보

Type
Academic journal
Author
이기춘 (서울대학교 생활과학대학 소비자학과) 박수경 (서울대학교 생활과학대학 소비자학과)
Journal
Korean Home Economic Association 대한가정학회지 대한가정학회지 제37권 제8호 KCI Accredited Journals
Published
1999.1
Pages
55 - 72 (18page)

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Consumer Problems and Consumer Education Plan in Informationized Society(I) The recognition of consumer problems and related variables in infromationized society
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Research history (4)

2005

The Consumer Information Improvement for Teens' Oral Health
Rhee Kee-Choon ,  Paik Hee-Young ,  Paik Dai-il Journal of Families and Better Life 2005.04 Academic journal

2002

정보화사회의 소비자 거래문제와 소비자 정보문제
Lee ,  Gi-Chun ,  Jo 대한가정학회 학술대회 2002.01 Proceeding

1999

Consumer Problems and Consumer Education Plan in Informationized Society(I) The recognition of consumer problems and related variables in infromationized society
이기춘 ,  박수경 대한가정학회지 1999.01 Academic journal

1990

아동 소비자와 광고
이기춘 ,  박수경 Advertising Research 1990.09 Academic journal
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Abstract· Keywords

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The purpose of this study is to identify the levels of informationized life of individual, consumers knowledge and attitudes to informationized society, and the recognition of consumer problems in informationized society, and to investigate the related variables. Data were collected from 693.consumers living in Seoul using the constructed questionnaires by the authors. Frequency, Percentage and Multiple Regression Analysis were applied for the analysis. The level of informationized life of consumers was lower than the mid-point of the scale, the level of the consumers knowledge about informationized society was sightly higher than mid-point of the scale, and the consumer attitudes to informationized society appeared to be positive. The level of the recognition of consumer problems in informationized society was higher than the mid-point of the scale,and was influenced by job, age of consumers, and the level of consumers knowledge about informationized society.

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