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논문 기본 정보

자료유형
학술저널
저자정보
남상민 (동명대학교)
저널정보
한국관광레저학회 관광레저연구 관광레저연구 제23권 제8호(통권 제63호)
발행연도
2011.11
수록면
23 - 40 (18page)

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연구주제
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연구배경
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연구방법
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연구결과
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초록· 키워드

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?;?;After the catastrophic earthquake in Japan, Koreans showed their hospitality, but recent movement of Japanese extreme rightists’ insistence of sovereignty on Dokdo and an attempt to visit Dokdo has aggravated political and economic relationships between Korean and Japan, and also worsened Koreans’ animosity against Japan. Moreover, Korean consumers are denying Japanese products.
?;?;This research is designed do analyze how Koreans’ patriotism and animosity against Japan affects tourism-destination image, tourism satisfaction, intention of revisit and recommendation, and the relation was investigated through the hypothesis based on understanding the concepts of variables and precedent studies. The proposed research model was confirmed by the structural equation model analyzation, and it was proved that Koreans’ patriotism and animosity against Japan affects tourism-destination image, tourism satisfaction, intention of revisit and recommendation. This topic variously influenced the area of international marketing. However, it was not studied relatively. The significance of this research would be the analyzation about how Koreans’ patriotism and animosity against Japan affects tourism-destination image, tourism satisfaction, intention of revisit and recommendation.

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Abstract
Ⅰ. 문제제기 및 연구목적
Ⅱ. 이론적 배경
Ⅲ. 연구모델과 연구방법
Ⅴ. 연구결과
Ⅵ. 결론 및 토의
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UCI(KEPA) : I410-ECN-0101-2013-326-001105471