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A Study on the Importance and Satisfaction of Users to Improve Service Quality of Child Development Centers
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아동발달센터 서비스 품질개선을 위한 이용자의 중요도와 만족도에 관한 연구

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Type
Academic journal
Author
윤태원 (부산대학교) 이현수 (부산대학교) Jinwoo Park (부산대학교) 배준우 (부산대학교)
Journal
Korean Society of Adapted Physical Activity 한국특수체육학회지 한국특수체육학회지 제32권 제2호 KCI Accredited Journals
Published
2024.6
Pages
33 - 48 (19page)

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A Study on the Importance and Satisfaction of Users to Improve Service Quality of Child Development Centers
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The purpose of this study is to provide basic data necessary to improve the service quality of the child development center through the analysis of the importance and satisfaction of users of the child development center. To this end, a survey was conducted on a total of 268 users of five child development centers located in Busan, Changwon, Gimhae, and Jeju, including special sports, and the SPSS Window Version 23.0 program was used for data processing. In addition, frequency analysis was used to find out demographic characteristics, and Cronbach's ⍺ value was used to test the reliability of the questionnaire. Finally, a simple scatterplot graph was used to analyze the importance and satisfaction of the child development center using the IPA technique. The results are as follows. First, it was found that there was a difference in importance and satisfaction between the factors of service quality at the Child Development Center. Second, it was found that there are differences between the questions and satisfaction between children's development center service quality. Third, the IPA matrix of service quality at the Child Development Center was found to be different between questions. In conclusion, it was found that users of the Child Development Center were generally satisfied with the services provided. Among them, the items that users were satisfied with were in the order of neat appearance of teachers, modern facility supplies, in-time service provision, and designated service provision. In addition, the items that were not satisfied were in the order of convenient parking, safe facilities, pleasant spaces, and satisfaction with education costs. As a result of the IPA matrix analysis, it was found that operators of the Child Development Center should ensure safety and secure parking spaces in consideration of users' interests, and seek ways to improve them so that they do not feel burdened by education costs.
#아동발달센터 #서비스품질개전 #중요도 #만족도 #IPA #child development center #service quality improvement #importance #satisfaction #IPA

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