메뉴 건너뛰기
Library Notice
Institutional Access
If you certify, you can access the articles for free.
Check out your institutions.
ex)Hankuk University, Nuri Motors
Log in Register Help KOR
Subject
Humanities
General Humanities History Philosophy Religious Studies Linguistics and Literature Other Humanities
Social science
General Social Science Business Management Tourism Education Military Science Library and Information Science Law Sociology Journalism and Media Studies Psychological Science Political Science and Diplomacy Geography Public Administration Economics International Trade Anthropology Other Social Science
Natural science
General Natural Science Physics Biology Life Sciences Mathematics/Statistics Astronomy Earth Science Chemistry Other Natural Science
Engineering
General Engineering Architectural Engineering Mechanical Engineering Industrial Engineering Material/Energy Engineering Electrical and Electronic Engineering Marine and Ocean Engineering Chemical Engineering Computer Science Other Engineering
Medical science
General Medical Science Nursing Science Veterinary Pharmacy Traditional Korean Medicine Basic Medicine Clinical Medicine Other Medicine
Agriculture and Fishery
General Agriculture and Fishery Agriculture Fishery Science Food Science Forestry Animal Husbandry Marine Transportation Studies Other Agriculture and Fishery
Art and Kinesiology
General Arts Design Fine Arts Cosmetology Photography Music Fashion Kinesiology Performing Media Arts Other Arts and Kinesiology
Interdisciplinary Studies
Interdisciplinary Research Science and Technology Studies Brain and Cognitive Science Technology Policy Other Interdisciplinary Studies

KOR

웹광고 메뉴유형, 인지욕구 및 탐색목적이 소비자 정보탐색행동에 미치는 영향
Recommendations
Search
Questions

논문 기본 정보

Type
Academic journal
Author
Journal
Korean Association for Advertising and Public Relations Advertising Research No.46 KCI Accredited Journals
Published
2000.3
Pages
83 - 111 (29page)

Usage

cover
📌
Topic
📖
Background
🔬
Method
🏆
Result
웹광고 메뉴유형, 인지욕구 및 탐색목적이 소비자 정보탐색행동에 미치는 영향
Ask AI
Recommendations
Search
Questions

Abstract· Keywords

Report Errors
No content found

Contents

1. 서론
2. 이론적 배경
3. 연구가설
4. 연구방법
5. 연구결과
6. 논의
참고문헌

References (0)

Add References
If the reference is being serviced by DBpia, please register through [Add Reference]

Recommendations

It is an article recommended by DBpia according to the article similarity. Check out the related articles!

Related Authors

Frequently Viewed Together

인지욕구와 메시지 주장의 유형에 따른 공익광고의 효과
성영신 ,  이영철 Advertising Research 1992 .09
인터넷 배너광고 정보처리과정에서 조정변인으로서의 관여도 및 인지욕구의 역할에 관한 연구
이경렬 ,  김상훈 Advertising Research 2001 .09
A Study of Consumers` Response Toward Point of Purchase Advertising Message by Affect Intensity and Need for Cognition
Jong Mi Pa ,  k ,  Han Jun Ko Advertising Research 2011 .09

Recently viewed articles

Self Bag Drop Simulation Development of Systems for Airport Baggage Handling System
Lee, Kang-Seok, Jie 외 3명2016
 A Study on OTT Regulation Policy in the European Union
Kim, HyunheeKorean Society of Culture Industry2025.03

Comments(0)

0

Write first comments.