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A Study on Consumer Purchase Intention Using a Flow
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Flow를 이용한 소비자 구매의도에 관한 연구

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Type
Academic journal
Author
Journal
한국마케팅과학회 Journal of Global Scholars of Marketing Science(마케팅과학연구) Journal of Global Scholars of Marketing Science(마케팅과학연구) 제12호 KCI Accredited Journals
Published
2003.1
Pages
59 - 75 (17page)

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A Study on Consumer Purchase Intention Using a Flow
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