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논문 기본 정보
- 자료유형
- 연구보고서
- 저자정보
- 발행연도
- 2023.1
- 수록면
- 1 - 115 (115page)
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초록· 키워드
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After opening a field office in Gahoe-dong in 2001, the Seoul Metropolitan Government (SMG) has purchased hanok buildings on the verge of demolition and operated them as a project called ‘Seoul Public Hanok’. For the last 20 years these buildings have played a leading role in promoting Seoul’s hanok policy for citizens of Seoul. With the launch of the 10th administration in 2022, the SMG is currently preparing for a new change in its hanok policy. Researchers analyzed the development of the Seoul public hanok project and its effect from the social, economic and cultural viewpoints, presenting requirements for improvement through interviews with those concerned. They also proposed suggestions for its mid and long-term development.
First, the Seoul public hanok project was analyzed to assess its social, economic and cultural effects. Based on statistical investigation with newspaper articles on Seoul public hanoks, this project was understood in the context of Seoul’s hanok policy. It has expanded its range to support community activities of local residents, even rent people’s hanok houses as well as introduce visitors to the Korean traditional housing culture. According to an inter-industry analysis, the Seoul public hanok project has induced the volume of economic production corresponding to 1.7 times of investment costs for the last five years. A survey was also conducted for program users of Seoul public hanoks. The survey revealed that programs in Seoul public hanoks had been regarded highly, while their public awareness was considerably low. Using basic indexes recommended by the Ministry of Culture, Sports and Tourism, the cultural influence of Seoul public hanoks was evaluated. Results suggest that it is urgently required to expand opportunities for citizens’ participation, offer tailored services for all strata of citizens and promote their cultural creativeness.
There followed a series of in-depth interviews with focused groups, operators of Seoul public hanoks, divided into categories of cultural exhibition facilities, traditional-handicraft workshops, community-focused facilities, and Hanok rent houses. As for cultural exhibition facilities, researchers found that these facilities were operated individually, resulting in a lack of consistency between related programs and overlapping their functions with each other. Researchers also found that a detailed operation plan should be established for the public space of the Bukchon Inn opened in this spring. On behave of the cultural identity in Bukchon with Korean handicraft tradition, researchers questioned about temporal limitations in the operation of Seoul public hanoks. In a Hanok rent house opened in 2017, repairs and maintenance conflicts were issued. These could be major tasks.
The researchers proposed suggestions for further development of the Seoul public hanok project based on its social, economic and cultural effects and in-depth interviews with operators. The following suggestions are made: (a) a branding strategy should be established to increase public awareness of the Seoul public hanok, (b) citizens’ creativeness should be improved by tailored services for different strata of the society, (c) curation systems should be introduced for an integrated operation of Seoul public hanoks, (d) a public space should be created for experiencing the cultural atmosphere and hospitality of the hanok village, (e) a long-term installment sale for Seoul public hanoks should be introduced to secure the identity of the hanok village, (f) a management manual should be created for a Hanok rent house to resolve repairs and maintenance conflicts between relevant organizations.
First, the Seoul public hanok project was analyzed to assess its social, economic and cultural effects. Based on statistical investigation with newspaper articles on Seoul public hanoks, this project was understood in the context of Seoul’s hanok policy. It has expanded its range to support community activities of local residents, even rent people’s hanok houses as well as introduce visitors to the Korean traditional housing culture. According to an inter-industry analysis, the Seoul public hanok project has induced the volume of economic production corresponding to 1.7 times of investment costs for the last five years. A survey was also conducted for program users of Seoul public hanoks. The survey revealed that programs in Seoul public hanoks had been regarded highly, while their public awareness was considerably low. Using basic indexes recommended by the Ministry of Culture, Sports and Tourism, the cultural influence of Seoul public hanoks was evaluated. Results suggest that it is urgently required to expand opportunities for citizens’ participation, offer tailored services for all strata of citizens and promote their cultural creativeness.
There followed a series of in-depth interviews with focused groups, operators of Seoul public hanoks, divided into categories of cultural exhibition facilities, traditional-handicraft workshops, community-focused facilities, and Hanok rent houses. As for cultural exhibition facilities, researchers found that these facilities were operated individually, resulting in a lack of consistency between related programs and overlapping their functions with each other. Researchers also found that a detailed operation plan should be established for the public space of the Bukchon Inn opened in this spring. On behave of the cultural identity in Bukchon with Korean handicraft tradition, researchers questioned about temporal limitations in the operation of Seoul public hanoks. In a Hanok rent house opened in 2017, repairs and maintenance conflicts were issued. These could be major tasks.
The researchers proposed suggestions for further development of the Seoul public hanok project based on its social, economic and cultural effects and in-depth interviews with operators. The following suggestions are made: (a) a branding strategy should be established to increase public awareness of the Seoul public hanok, (b) citizens’ creativeness should be improved by tailored services for different strata of the society, (c) curation systems should be introduced for an integrated operation of Seoul public hanoks, (d) a public space should be created for experiencing the cultural atmosphere and hospitality of the hanok village, (e) a long-term installment sale for Seoul public hanoks should be introduced to secure the identity of the hanok village, (f) a management manual should be created for a Hanok rent house to resolve repairs and maintenance conflicts between relevant organizations.
목차
[표지]
[요약]
[목차]
표 목차
그림 목차
[01. 연구개요]
1_연구배경 및 목적
2_연구내용 및 방법
[02. 서울 공공한옥 발전과정]
1_서울 공공한옥 정책변화
2_서울 공공한옥 운영현황
[03. 서울 공공한옥 성과진단]
1_개요
2_서울 공공한옥 사회적 파급효과
3_서울 공공한옥 경제적 파급효과
4_서울 공공한옥 문화적 파급효과
[04. 서울 공공한옥 운영자 인터뷰]
1_개요
2_문화전시시설
3_전통공예시설
4_주민이용시설
5_주거체험시설
6_소결
[05. 서울 공공한옥 향후 발전방향]
1_개요
2_낮은 인지도 개선을 위한 브랜딩 전략 수립
3_계층별 맞춤형 서비스 제공을 통한 시민의 창의성 실현 모색
4_통합운영방식으로서 주도형과 협력형 큐레이션 시스템 도입
5_한옥마을의 정취와 환대를 경험할 수 있는 공간조성
6_한옥마을의 정체성 확보를 위한 장기 분할 매매방안 검토
7_공공한옥 관리 매뉴얼 작성으로 주체 간 책임소재 불명확성 해소
[참고문헌]
[부록]
[Abstract]
[Contents]
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