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Subject

Development of a Service Design to Improve Communication between Middle-Aged Couples through Play
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놀이적 접근을 통한 중년기 부부 의사소통 증진 서비스 디자인 개발

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Type
Academic journal
Author
Choe, Min (연세대학교) Kim, Heeyong (연세대학교) Lee, Seungeun (연세대학교) Woo, Jiyean (연세대학교) Lee, Hyojung (연세대학교) Kim, Soyeon (연세대학교)
Journal
Design Institute, Inje University Journal of Integrated Design Research Vol.23 No.2(Wn.66) KCI Accredited Journals
Published
2024.6
Pages
75 - 92 (18page)

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Development of a Service Design to Improve Communication between Middle-Aged Couples through Play
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Abstract· Keywords

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Background
Communication between spouses is an important factor in the quality of marital relationships. However, the middle-aged period often brings about changes in family dynamics, such as adult children’s independence and retirement, leading to increased instability in relationships. In particular, middle-aged individuals in Korea may experience difficulties in communication due to a culture that inhibits emotions. Therefore, this study aims to develop a service using play within the field of positive psychology to enhance communication among middle-aged couples.

Methods
This study developed and proposed a service design for enhancing communication through an online-offline integrated service using the Double Diamond process and user testing results. First, the necessity of developing a communication enhancement service for middle-aged couples was identified through pre-existing research analysis, case studies, and user interviews. Second, by employing the How Might We technique, problem areas and solutions were derived, leading to the establishment of five core values. Third, through the development of service ideas and design concepts, an online-offline integrated play kit was produced and actual middle-aged couples conducted MVP(Minimum Viable Product) test for two weeks. Finally, interviews and statistical verification were conducted for usability testing, leading to the proposal of the final application prototype.

Results
The results of the MVP test showed significant changes in the level of communication and intimacy among couples. Couples not only experienced positive emotions with their spouses while using the play kit, but also perceived it as an opportunity to understand their spouse and their marital relationship in a new light.

Conclusion
Through this study, it was confirmed not only that applying playful techniques to middle-aged population is effective but also that there is a universal, preventative dimension to the approach aimed at enhancing marital communication.

Contents

요약
Abstract
1. 서론
2. 이론적 배경
3. 중년기 부부 의사소통 증진을 위한 서비스 디자인 개발
4. 최종 서비스 제작
5. 결론
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