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Animation Spectators' View Motive and Selection for Each of Group
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애니메이션 관객의 집단별 관람동기와 선택기준

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Type
Academic journal
Author
Journal
The Korea Contents Society JOURNAL OF THE KOREA CONTENTS ASSOCIATION Vol.8 No.12 KCI Accredited Journals
Published
2008.12
Pages
109 - 117 (9page)

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Result
Animation Spectators' View Motive and Selection for Each of Group
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This research analyzed which average comparisons and differences between groups' view motive and selection for information sources, product properties with theater animation spectator. Based on view frequency, each of groups' organization were classified to heavy, occasional, and thinly viewers. As average comparison analysis result, firstly, view motive appeared in order to "want to see animation", "to spend time and leisure activity", "to enjoy fun activity", and "because of others canvassing or recommendation", etc. Secondly, view selection for information source appeared in order to "rumor circumstance or reputation", "theater or TV previews", "internet evaluation and grade", etc. At last, view selection for practical property appeared in order to "story", "character", "special effects ", "background music", "background art", "director/directing", "manufacturer/nation", and "dubbing of artist". As difference between group result, view motive and selection for product properties appeared significant differences between each of group. To the contrary, view selection for information sources did not appeared significant differences between each of group.
#극장용 애니메이션 #관람동기 #관람선택 #Animation for Theater #View Motive #View Selection

Contents

요약
Abstract
Ⅰ. 서론
Ⅱ. 이론적 논의
Ⅲ. 연구방법
Ⅳ. 연구결과
Ⅴ. 결론
참고문헌
저자소개

References (14)

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1. [보고서] - 영화진흥위원회 / 2007 / 한국영화산업결산, 2006 google schola 2. [단행본] - Austin / 1989 / Immediate Seating: A Look at Movie Audiences. Belmont / Wadsworth Publishing Company google schola 3. [학술지(정기간행물)] - 한혜경 / 1999 / TV 중시청자 집단과 경시청자 집단의 프로그램 선택행위 비교분석 / 한국방송학보 (12) dbpia 4. [학술지(정기간행물)] - 서혜옥 / 2001 / 애니메이션이 청소년에게 미치는 영향 / 만화애니메이션연구 dbpia 5. [보고서] - 한국문화콘텐츠진흥원 / 2004 / 애니메이션 조사결과보고서 google schola

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