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SNS 스트레스와 이용의도저하에 관한 연구
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Type
Proceeding
Author
박현선 (경북대학교) 김상현 (경북대학교)
Journal
Korea Intelligent Information Systems Society 한국지능정보시스템학회 학술대회논문집 한국지능정보시스템학회 2015년 춘계공동학술대회
Published
2015.5
Pages
139 - 152 (14page)

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SNS 스트레스와 이용의도저하에 관한 연구
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Research history (3)

2015

SNS 스트레스와 이용의도저하에 관한 연구
박현선 ,  김상현 한국지능정보시스템학회 학술대회논문집 2015.05 Proceeding
The Effects of Individuals, Environments, SNS Characteristics on SNS Fatigue, Barrier of Living, Task performance Decline, and Using Reluctant Intention: The Moderating Effects of Habit
박현선 경영학부 2015.01 Thesis

2014

A Study on the Effects of SNS Fatigue Factors on Intention to stop using SNS and The Moderating Effect of Service Flow
Pa ,  k ,  Hyun-Sun BUSINESS MANAGEMENT REVIEW 2014.11 Academic journal
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Abstract· Keywords

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The purpose of this study was to investigate the factors affecting the users" stress and using reluctant intention to use social network service(SNS). This study especially focused on stress of SNSs" user because SNS has led to negative effects such as invasion of privacy, addiction and social overload recently. In addition, adverse effects of SNS had caused SNSs" user to feel stress and fatigue. This study developed hypotheses to empirically examine the factors that affect SNS users’ stress and using reluctant intention. In order to verify research hypotheses, this study collected data from 362 users who currently use the SNS in Korea. Further, we used the smartPLS analysis. The results of this study are as follows; First, reputation perception, unwanted relation burden, privacy concern, information overload and interaction overload had a significant positive effect on SNS users" stress. But international influence had no significant positive effect on SNS users" stress. Second, SNS users’ stress had a significant positive effect on using reluctant intention. The results of this study provides theoretical foundations on the research for dark side of SNS and implies that SNS providers are in need of exerting an effort to minimize the negative aspects.
#Social Network Service #SNS Stress #Using Reluctant Intention

Contents

Abstract
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구모형 및 가설설정
Ⅳ. 연구방법 및 분석
Ⅴ. 결론
참고문헌

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UCI(KEPA) : I410-ECN-0101-2016-003-001710816