Images of the Brands of Fashion Designers, and Purchasing Attitudes toward Products of Alliance Brands

Mi Soon Chang ,  Jung Won Choi

Journal of the Korean Society of Costume

2010 .09

The Effect of Brand Personality and Brand Association into Fashion Brand Equity

Choi ,  Sun Hyung

Journal of Human Ecology

2003 .12

The Effects of Human Brand’s Attributes on Brand Loyalty of Twenties Consumer : Focus on Broadcaster

Kim Hyun-jin ,  Myongju Kang

Journal of The Korean Data Analysis Society

2018 .01

The Effects of Consumer-Brand Relationships on Brand Charisma and Brand Loyalty

Shim ,  Ji-Yoon ,  Lee

대한가정학회지

2009 .01

The Effect of Brand Authenticity of Shoes on Brand Attitude and Consumer's Purchasing Behavior

황인선 ,  신진호

Journal of The Korean Data Analysis Society

2017 .01

The Effect of Congruency of Parent Brand Image with Self-Image, Brand Loyalty, and Brand Involvement on the Attitude towards Extended Product in Fashion Brand Extension

Rhee ,  Young Ju

대한가정학회지

2012 .01

Effects of brand image on brand relationship quality and reuse intentions in baby food

Lee ,  Ho-Jin ,  Na

Journal of Nutrition and Health

2017 .06

A Study on the Positioning Strategy of Golf-wear Brand Personality and Self Image Analysis

Kim Ga Na ,  이승필 ,  Cha Yong Kim

Journal of The Korean Data Analysis Society

2015 .01

A Study on the Positioning Strategy of Outdoor Brand Image Analysis

Kimtaeyong ,  장정훈 ,  Cha Yong Kim

Journal of The Korean Data Analysis Society

2015 .01

The Effects of Consumer Value Orientation on Brand Value, Brand Preference, and Brand Loyalty: The Moderating Effect of Gender

Chan-Yeul Nam ,  ChungKiHan

Journal of The Korean Data Analysis Society

2016 .01

A Study on the Image of a Brand Apartment, Self-Image Consentaneity and Brand Attitude

Kim ,  Jin-Hwa ,  Jeong

한국주거학회 학술대회논문집

2009 .11

Fashion Brand Attitude of Tweenagers -Focused on Brand Awareness, Image, Identification and Loyalty-

Ki Hyang Han ,  Myung Sim Won

Journal of the Korean Society of Costume

2016 .01

A Study on Components of fashion brand equity - Emphasis on Jeans brands -

Soo-Im Rha ,  이지원

패션 비즈니스

2006 .01

Influences of Experiencing Idol Singers as Spokesmodels on the Perception of Cosmetics Brand Image and Brand Loyalty

Suhwan Kim ,  Chanju Kim

Journal of the Korean Society of Costume

2017 .08

Strategic Culture Marketing Enhancing Brand Image and Customers` Loyalty -Focusing on Multi-dimensional approach for Companies, Consumers, and Other Subjects-

Yun Kyung Lee ,  Kyu Hee Shin ,  Sun Jin Hwang

Journal of the Korean Society of Costume

2009 .06